Bing PPC Advertising

Bing Ads Campaign Management

Hiring a PPC management company to create and manage your Bing Ads campaigns is a good idea. The secret to making paid search successful is having a strategy to deliver a great ROI. Our services focus on driving quality leads at the lowest reasonable cost.

Bing Ads vs Google Ads

Bing Ads, even when you're using Google AdWords, is a PPC advertising service you should consider. We believe the Bing Ads platform can be a steady lead generator for most companies. Bing Ads is a great service to pair with Google paid search ads.

Being found when people are ready to buy is obviously the key to successful pay-per-click advertising. If you rely solely on AdWords you are missing potential customers using Bing.

Bing Ads Cost-Per-Click (CPC)

Based on search engine market share Bing Ads generates less traffic, however; Bing Ads cost-per-click rates are usually less than AdWords. What this means for you as an advertiser is an opportunity to acquire additional leads for a lower cost. For a small business with a tight budget, Bing Ads may be your best PPC option.

Bing Ads Click-Through-Rates (CTR)

Click-Through-Rates have everything to do with how well your ad copy resonates with shoppers. Evaluating the quality of click-through-rates is not an exact science. Bing and Google have different options for ad design formats and display options. Your ad positions and competitor ad copy changes throughout the day. These variables certainly affect CTR, however; we find it is easy to maintain a satisfactory CTR for Bing Ads.

Should You Use Bing Ads?

An order is an order, right? Bing Ads is a good way to get your business in front of more buyers. Why not at least give Bing Ads a trial run to see how it performs? To learn more simply contact us online or call 504-300-9544